Privacy Policy
Last updated: July 31, 2026
1. Introduction
This Privacy Policy explains how Midas Digital Marketing LLC, operating the allowanceconnection.com website and the Allowance Connection brand ("we," "us," or "our"), collects, uses, discloses, and protects personal information. It applies to allowanceconnection.com and to the advertising campaigns and landing pages we operate under this brand.
This website is intended for residents of the United States who are at least 18 years old. By using this website, you acknowledge that you have read and understood this Privacy Policy.
2. We are not a HIPAA covered entity
We are an advertiser, not a health plan, healthcare clearinghouse, or healthcare provider. We are generally not a "covered entity" or "business associate" under the Health Insurance Portability and Accountability Act (HIPAA), and information you give us is generally not "protected health information" under HIPAA. Please do not send us medical records, diagnoses, treatment details, or other sensitive health information. If you share health-related information with a licensed agent or insurer after we connect you, that company's own privacy practices and legal obligations apply to it.
3. Information we collect
a. Information you provide
If you email us or voluntarily submit information through one of our advertising pages, we may collect your name, email address, postal address, telephone number, age or date of birth range, ZIP code, general insurance interests, and the content of your message.
b. Information collected automatically
When you visit, we and our analytics and advertising providers may automatically collect your IP address, device and browser type, operating system, referring and exit pages, pages viewed, clicks, timestamps, approximate location derived from IP address, and similar technical data, including through cookies, pixels, tags, and similar technologies.
c. Call information
If you call a telephone number displayed on one of our properties, we or our call-tracking providers may collect your telephone number, the date, time, duration, and routing of the call, and the advertising source that generated it. Calls may be recorded or monitored for quality, training, and compliance purposes; where recording is announced, continuing the call indicates your consent to it.
d. Information from third parties
We may receive information about you from advertising networks, marketing partners, lead providers, and publicly available sources, and we may combine it with information we already hold.
4. How we use information
- To operate, maintain, secure, and improve this website and our advertising campaigns.
- To respond to your inquiries, requests, and complaints.
- To connect interested consumers with licensed insurance agents, agencies, and marketing partners.
- To send marketing and informational communications where permitted by law, subject to your opt-out rights.
- To measure advertising performance, conduct analytics, and detect fraud or misuse.
- To comply with legal obligations and to establish, exercise, or defend legal claims.
5. How we share information
We may disclose personal information to:
- Licensed insurance agents, agencies, insurers, and marketing partners, so they may contact you about insurance-related products and services when you have asked to be connected. These parties are independent of us and use your information according to their own privacy policies.
- Service providers that host our website, provide analytics, deliver email, track calls, or provide security and fraud-prevention services, in each case to perform services on our behalf.
- Advertising and analytics partners, including through cookies and similar technologies. Under some state privacy laws, this activity may be considered a "sale" or "sharing" of personal information for cross-context behavioral advertising. See our California Privacy Notice for how to opt out.
- Legal and safety recipients, when required by law, subpoena, court order, or governmental request, or where we believe disclosure is necessary to protect our rights, your safety, or the safety of others, or to investigate fraud.
- A successor entity, in connection with a merger, acquisition, financing, reorganization, or sale of assets.
We do not sell personal information for money to unrelated parties outside the advertising and lead-connection activities described in this policy, and we do not knowingly sell or share the personal information of consumers under 16 years of age.
6. Telephone, text message, and email communications
If you provide a telephone number to us or to one of our partners and consent to be contacted, you may receive telephone calls and text messages from us or from licensed agents and their partners, including calls made using an automatic telephone dialing system or an artificial or prerecorded voice, at the number provided, even if that number is registered on a federal or state do-not-call list. Consent is not a condition of purchasing any goods or services. Message frequency varies, and message and data rates may apply.
You may opt out at any time by replying STOP to a text message, by using the unsubscribe link in a marketing email, by telling a caller you wish to be added to our internal do-not-call list, or by emailing contact@allowanceconnection.com with the subject line OPT OUT. Opting out of marketing does not stop transactional or legally required messages.
7. Cookies and tracking technologies
We use cookies, pixels, web beacons, and similar technologies for site functionality, analytics, and advertising measurement. Most browsers let you refuse or delete cookies through their settings; disabling cookies may affect how this website functions. We honor the Global Privacy Control (GPC) and similar recognized universal opt-out preference signals as a valid opt-out of the sale or sharing of personal information from the browser that sends the signal.
Because industry standards for "Do Not Track" browser signals are not uniform, we do not separately respond to DNT headers.
8. Your privacy rights
Depending on where you live, you may have the right to know what personal information we have collected about you, to obtain a copy of it, to correct inaccuracies, to request deletion, to opt out of the sale or sharing of personal information and of targeted advertising, to limit the use of sensitive personal information, and not to be discriminated against for exercising these rights. Residents of California, Colorado, Connecticut, Virginia, Utah, Texas, Oregon, Montana, and other states with comprehensive privacy laws may have some or all of these rights.
To submit a request, email contact@allowanceconnection.com with the subject line PRIVACY REQUEST. We will take reasonable steps to verify your identity before responding and will respond within the period required by applicable law — generally 45 days, which may be extended once where permitted, with notice to you. If we deny a request, we will explain why and, where required, tell you how to appeal. See our California Privacy Notice for California-specific details.
9. Data retention
We retain personal information for as long as reasonably necessary for the purposes described in this policy, including to meet legal, tax, accounting, recordkeeping, and dispute-resolution requirements, after which we delete or de-identify it. Records that document consent to be contacted are typically retained for at least five years, consistent with telemarketing recordkeeping expectations.
10. Security
We use administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security. You transmit information to us at your own risk.
11. Third-party websites
This website contains links to websites we do not control, including those of insurers, licensed agents, and government agencies. We are not responsible for the content, security, or privacy practices of those websites. Review their privacy policies before providing information to them.
12. Children's privacy
This website is not directed to children under 13, and we do not knowingly collect personal information from them. If you believe a child has provided us with personal information, email contact@allowanceconnection.com and we will delete it.
13. Users outside the United States
This website is operated in the United States and intended for U.S. residents. It is not directed to individuals in the European Economic Area or the United Kingdom. If you access it from outside the United States, you understand that your information will be processed in the United States, where data protection laws may differ from those of your country.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The "Last updated" date above reflects the most recent revision. Material changes will be posted on this page, and your continued use of the website after the changes take effect constitutes acceptance of the updated policy.
15. Contact us
Midas Digital Marketing LLC
Operator of Allowance Connection
contact@allowanceconnection.com